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Data quality isn't just a checkbox for us – it's our top priority. Our commitment shines through in our articles and podcasts, empowering researchers with the knowledge to maintain high-quality data.

Our multi-layered defense to improve data quality

By thinking about the problem in terms of layers of protection implemented throughout the research process (from survey design to analysis), we have the best chance of preventing fraud.

Robust Screening

Robust Screening
Funnel

Combat fraud with our best-in-class anti-fraud software. This includes respondent activity checks, cookie de-duplication, digital fingerprinting, and more.

Expert Sourcing

Expert Sourcing

Leverage our expertise to source high-quality respondents from the most reputable providers. Secure 100% verified samples whenever possible.

People

Engaging Experience

Engaging Experience
Engaging Experience

Boost engagement with surveys designed to tell stories. Pack them with visuals and a friendly tone to keep participants engaged throughout.

Real-Time Cleaning

Real-Time

Embed advanced quality control directly into your surveys to identify and remove low-quality responses in real-time.

Real-time cleaning

Evidence-Based Approach

Evidence-Based
Magnifying Glass

Harness tried-and-true quality control measures backed by ongoing research and experimentation.

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